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LIMITED RISK — Article 50 transparency required
Deadline: 2 August 2026. Article 50 has NOT been deferred by the Digital Omnibus. You need a disclosure on your LiveChat chatbot before this date. Fine for non-compliance: up to €15M or 3% of turnover.

LiveChat EU AI Act Compliance: What to Add to Your AI Bot by 2 August 2026

LiveChat offers live chat software often paired with their ChatBot product and AI-suggested replies. When AI interacts directly with your customers, Article 50 of the EU AI Act applies. Here is what to add.

Two products, same obligation: Whether you use LiveChat's native AI features or the separate ChatBot product integrated with LiveChat, any AI system interacting directly with your customers needs an Article 50 disclosure from 2 August 2026. This is limited risk — no documentation or conformity assessment required.

What you need to do — step by step

  1. For ChatBot integrated with LiveChat: open your ChatBot story and add a "Send message" block as the very first action — before any conditional logic
  2. Enter your disclosure text (examples below) in this opening block
  3. For LiveChat AI Reply Suggestions: if agents send AI suggestions without editing them, consider adding "AI-assisted" to those responses — or enable human review as a policy
  4. Update your LiveChat widget greeting text to indicate AI may be responding
  5. Update your website privacy policy and cookie notice to reflect AI chat features
  6. Confirm your LiveChat ChatBot is correctly set up to hand off to a human agent and that this option is mentioned in the disclosure

Ready-to-use disclosure text for LiveChat

Copy one of these into your LiveChat bot's opening message:

Hi! I'm an AI assistant. I'll do my best to help — or connect you with a live agent if you prefer. Just ask!
Welcome! You're chatting with an AI. Type agent at any time to speak with a person.
Hello! This is an AI-powered chat. A human agent is available — just let me know if you'd like to switch.

Need this in French, German, Spanish, Dutch, Polish, Italian?

The Chatbot Compliance Pack includes 7 language variants, a T&C clause template, a privacy policy AI section, and the Article 50(2) machine-readable marking guide.

Get Chatbot Compliance Pack — €49 →
Or use the free disclosure generator →

LiveChat, ChatBot and the EU AI Act: full analysis

LiveChat vs. ChatBot: different AI exposure

LiveChat the product is primarily human-to-human: agents chatting with customers. The EU AI Act's Article 50 does not apply to human agents chatting with customers — it applies to AI systems. Where LiveChat users have Article 50 exposure is in two configurations: (1) using ChatBot (LiveChat's sister product) to handle chats before or instead of agents, and (2) using LiveChat's AI Reply Suggestions where AI-generated text is sent to customers without meaningful human review.

If you use ChatBot as the first responder and hand off to human agents for complex queries, the ChatBot interaction needs the disclosure. The subsequent human agent interaction does not.

AI Reply Suggestions: a grey area worth clarifying

LiveChat's AI Reply Suggestions generate text that agents review before sending. If agents routinely send suggestions verbatim without reading them — effectively using AI to respond autonomously — the intent and function of the interaction becomes AI-direct-to-customer, triggering Article 50. If agents genuinely review, edit, and take ownership of responses, the AI is in an assist role and Article 50(1) does not apply. Clarify your team's actual workflow and document it.

August 2026 is the firm deadline

Article 50 has not been deferred. All chatbot and AI messaging deployments serving EU users must have the disclosure in place by 2 August 2026. For LiveChat users, this means updating your ChatBot stories — not just your privacy policy.

Frequently asked questions

Does LiveChat require EU AI Act compliance?
LiveChat used purely for human-to-human chat does not trigger Article 50. Where EU AI Act obligations arise is when AI features are active: the ChatBot product integrated with LiveChat, or AI Reply Suggestions sent without human review. These AI interactions require an Article 50 disclosure from 2 August 2026.
We use LiveChat ChatBot for lead qualification before routing to agents. What do we need to do?
Add an AI disclosure as the very first message in your ChatBot story — before any qualifying question. The disclosure must make clear the user is interacting with AI, not a human. After handoff to a human agent, no further disclosure is required for the human part of the conversation.
Is LiveChat liable for our EU AI Act compliance, or are we?
You are the deployer and responsible for the Article 50 disclosure to your customers. LiveChat as the platform provider has its own obligations around documentation and transparency. Your obligation — adding the disclosure to your bot configurations — is separate and cannot be delegated to LiveChat.
We are based in the US and use LiveChat for European customer support. Does Article 50 apply?
Yes. If your LiveChat chatbot interacts with users in EU member states, Article 50 applies regardless of where your company is based. The EU AI Act follows where users are located, not where the business is incorporated.